Creating and sending emails with DynamicWeb 10 has the benefits of selecting recipients based on dynamic criteria, using content and products from your solution, and registering unsubscribes directly on user accounts.
To create an email:
Open the context menu of a Campaign folder and click Create email
Fill in Sender name and Sender email
Select recipients you have the possibility to select Recipients, Recipient groups and/or a Segment search
Fill in email information (may be prefilled from campaign folder settings):
Subject
Pre-header
Select the Page you want to send as an email
Select the Domain you want to send this email from
If necessary select Attachments from the file-selector
Save
You also have access to a number of more advanced email settings in the Settings and Providers tabs:
The Settings-tab contains more advanced email settings:
Setting
Use
Comments
Unsubscribe link text
Text for the unsubscribe link
Redirect after unsubscribe
Select a page from the file-selector
Render content for each recipient
Check/uncheck whether email content should be rendered for each recipient or only once
If the email contains user-specific content, it must be rendered for each recipient. Please note that this naturally significantly impacts performance
Plain text
Use the radio button to select an option
Decide whether a plain text version of the email should be sent alongside the html version, and choose between auto-generated plain text or custom text
Ensure unique recipients
Uncheck to allow delivering the same email to the same recipient more than once
This is typically done for scheduled emails like an abandoned shopping cart email, which may be sent to the same user many times but with different content
Quarantine period
Provide a quarantine period during which the user cannot receive the email again
Only relevant if Ensure unique recipients is unchecked/off
The Providers-tab is for settings on delivery-, recipient-, and tracking providers. It may already be configured by the campaign folder in which the email is located in. The settings it provides are:
Setting
Use
Comments
Delivery Provider
Set the delivery provider
Mandatory, the default delivery provider is the Dynamicweb Send Provider. To configure external delivery providers go to the Settings-area for marketing
Recipient Provider
Set the recipient provider
Mandatory, four default recipient providers are available; Abandoned cart recipients, Back in stock recipients, Dynamicweb Users and Unresponsive recipients
The Tracking provider-section allows you to select a tracking provider:
Setting
Use
Comments
Tracking Provider
Set the tracking provider
Optional
Note
Based on which recipient provider is selected, different related settings can be configured. The two options with more elaborate settings are Dynamicweb Users and Abandoned cart recipients
If the recipient provider is set to Dynamicweb Users the following settings can be configured.
The On Unsubscribe-section allows you to control what happens when a recipient clicks the unsubscribe link in the email:
Setting
Use
Uncheck Email allowed
Check/uncheck email permission for the user
Remove user from this group
Select a group from the dropdown menu
Uncheck these custom fields
Check/uncheck custom fields
Withdraw consent to these activities
Check/uncheck activities
The Data Processing-section allows you to select one or more consent activities which the user must have consented to in order to receive the email:
Setting
Use
Comments
Ensure consent is given
Check/uncheck consent activities
Select one or more consent activities (if any activities are connected to the email). If none are selected, only the Email permission user field will be taken into account
Disregard email allowed
If checked, users that do not have checked yes to email permission, will still receive the email
If the recipient provider is set to Abandoned cart recipients the following settings determine in which scenarios the email is sent:
Setting
Use
Mark abandoned after
Select a time interval
Ignore carts older than
Select a time interval or No limit
Only carts from this shop
Select a shop from the dropdown or All
Only carts in this language
Select a language from the dropdown or All
Require customer was logged in
Require customer accepted sales terms
Require logged in or accepted sales terms
Do not require email allowed flag
Send emails
When you have created your email and want to send it, go to the campaign folder and click on the email. From the email overview screen, click the action menu where you have two choices:
Send email now
Schedule email - here you select a date and a time for sending out the email